On Monday, I could hardly believe my eyes.
As I did my afternoon scroll through Twitter to see what was popping, I saw tributes to Ken Block.
Sadly, Block died in a snowmobiling accident Monday afternoon.
Among his many sports, Block was most recently involved in rally racing.
However, he is also a noted skateboarder, motocross, and snowboarder.
In 1994, he created a clothing line called DC Shoes.
The line was designed specifically for action sports, with an accessory line as well.
He would sell the brand off in 2004, going from executive to motorsports.
He raced rally for about a decade, always a popular figure on the circuit.
Block was a 5-time medalist in RallyCross at the X-Games.
His Hoonigan's YouTube channel is, by far, the most popular channel in motorsports, garnering more than one billion page views.
The 55-year-old action junkie was riding a very steep slope on Monday afternoon when he had an accident, with the snowmobile falling on top of him.
The Wasatch County Sheriff's Office stated, "We are saddened to hear of the loss of Kenneth and our hearts are with his family and friends so deeply affected. We thank all of our first responders for their continued service."
His racing team also paid its respects, stating, "Ken was a visionary, a pioneer and an icon. And most importantly, a father and a husband. He will be incredibly missed. Please respect the family's privacy at this time while they grieve."
Rest in peace, Ken, as you were truly one of the greats.
Source: Fox News